Kim Kardashian’s pockets just keep getting bigger! The SKIMS Solutionwear creator raked in $2 million dollars just within minutes after her new line went live on Tuesday.
Nearly every piece of inventory sold out. Sources tell the news site that the first-day sales numbers are unprecedented for shapewear and undergarment brands. Some are surprised that she made half of $4M Spandex made in profits their first year on the market. Others expected such a huge outcome since she’s a major influencer.
So many people were anticipating the release that when the products actually launched, the website crashed. However, SKIMS will reportedly have its inventory replenished as soon as possible.
"I know what I want in this area, and that’s not the case with every project I work on,” she told Cosmopolitan earlier this summer. “I do get insecure and just ‘Oh, I hope you like it, I hope people understand this and it’ll translate.’ But this one, I’m like no, I got this. I know exactly how to make it comfortable and even a bit sexier.”
Looks like she was right!
Nearly every piece of inventory sold out. Sources tell the news site that the first-day sales numbers are unprecedented for shapewear and undergarment brands. Some are surprised that she made half of $4M Spandex made in profits their first year on the market. Others expected such a huge outcome since she’s a major influencer.
So many people were anticipating the release that when the products actually launched, the website crashed. However, SKIMS will reportedly have its inventory replenished as soon as possible.
"I know what I want in this area, and that’s not the case with every project I work on,” she told Cosmopolitan earlier this summer. “I do get insecure and just ‘Oh, I hope you like it, I hope people understand this and it’ll translate.’ But this one, I’m like no, I got this. I know exactly how to make it comfortable and even a bit sexier.”
Looks like she was right!
Tags:
Celebrity news